Subject

Internet Marketing

Topic

Markets: B2B and B2C

Subgroup A: Google
Subgroup B: eBay
Subgroup C: Amazon.com
Subgroup D: Coolsavings

Readings

• An e-Business Model Ontology for Modeling e-Business (pdf)
• Wine Online: Search Costs Affect Competition on Price, Quality,and Distribution (pdf)

DOWNLOAD:
Presentations
(simplified versions in .pdf)

Online B2B markets

Online B2C markets